Do Perks Matter for Employee Retention?
Date Posted: 01/11/2017
Broad and varied employee retention strategies abound for companies, regardless of size or line of business. There are HR disciplines and corporate units that spend a serious amount of time planning, establishing policies, implementing strategies one after another in order to ensure top talents are retained. A crucial part of the human capital management practice is dedicated not only to creatively and proactively attracting ideal workers but also to keep them from leaving. Exit interviews are conducted with the same doggedness in order to reveal reasons for staff resignations and do something about employee attrition.
What Drives Good Staff Retention?
Success in retaining good employees can be attributed to high employee satisfaction levels. Some of these factors include leadership, team dynamics, job satisfaction, engagement and empowerment, working environment, company culture, compensation, rewards and benefits, career development and work-life balance.
Perks (or money) alone have proven to be a largely debatable issues when it comes to staff motivation and retention. However, perks and incentives are also considered by employees as the ‘value’ placed on them by the company–therefore it indirectly affirms their ‘importance’ or ‘weight’ in the organization. There is no hard-and-fast rule to retaining people. Perks, whether given in monetary form or otherwise, has a direct impact on the employee’s motivation and morale and the reason and the manner by which perks are given as important as the whole retention equation itself.
The bulk of perks and rewards that employers offer their employees should be broadened to include non-financial fringe benefits like: sponsored training or advancement classes; flexible working schedules; telecommuting options; team recreation outings; additional time-offs; subsidized meals; appreciation programs; autonomy and contribution to decision-making in the organization, because these all play a role in overall employee satisfaction.
KEi, a company which helps in recruitment and retention of staff came up with a retention wheel highlighting two prime beliefs:
- Retention of employee becomes difficult when the right person is not hired for the right job.
- The process of retention should ensure employees satisfaction to work and stay.
Great employee relation is cultivated through effective communication. Most companies device clever retention campaigns but still end up dazed and confused about why even their best employees leave. Sometimes, real conversations can be a lost art in the digital, virtual, hurried workplace of our time. Oftentimes, the simplest thing to do is for leaders to ask and get to know employees. Find out what matters to them and what affects their motivation to show up for work. When was the last time you had an insightful conversation with a member of your team or an employee you always seem to bump into at the pantry? When was the last time you initiated a dialogue because you cared enough to know what they thought outside of their social media wall? Ask:
- “How was your day?”
- “What’s exciting about your current project?”
- “I could use some help. Can I pick your brain on this…”
- “How’s it going? What are you working on?”
- “Hey I found/read this and thought you might find it interesting… i’ll email it to you…”
Yes, perks matter in that it forms part of a total workable retention strategy that communicates the intent to keep employees happy and productive because they are genuinely valued. Stated differently from a purely management metric perspective, in order to respond to the ever-looming threat of employee turnover, it is necessary to understand and address its cause. Employers need to align staff retention strategies with the basic and actual needs and values of their employees. There is no doubt that perks matter but it is not the lone key that unlocks the door to attracting, engaging and keeping employees content, no matter how green the grass seems to be on the other side of the fence.
Need help in sourcing top quality staff? Ikon is here for you! You can trust Ikon to find the best people for you and be certain that every detail of the hiring process is maximized in finding your ideal candidates.
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